Review of “A Simple Ad” (2019)

This was the first screenplay I wrote that made it from page to screen, and because it is so short, it was…challenging…to work on. It was supposed to be a two-minute film (which would have required a two-page screenplay), but I’m not that good a writer, so the result was a film with a running time of 3:41, which is almost four minutes…

Reviews of Old and New Stories. Mostly Old

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This is a very short film inspired by a six-word micro-short story attributed to Ernest Hemingway.

The opening credits roll over shots of a bookcase with family pictures—a baby, a little boy, and a wedding, among others. The viewer hears “Suo Gan,” a lovely traditional Welsh lullaby sung by the Choir of King’s College. It ends on a pink memo: “Fuck C.”

Sara (Adria K. Hernandez) sits at a word processor trying to type an ad while John (Juan Carlos Hernández), her husband, makes noise working on a skateboard. When she complains that he’s distracting her, he apologizes and says, “I just want to make sure the next person who rides this doesn’t break a bone or something.”

What makes this film is the final scene. The actors aren’t even facing the camera, which focuses on the ad Sara has just taped to a light pole. The…

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Published by Alex Diaz-Granados

Alex Diaz-Granados (1963- ) began writing movie reviews as a staff writer and Entertainment Editor for his high school newspaper in the early 1980s and was the Diversions editor for Miami-Dade Community College, South Campus' student newspaper for one semester. Using his experiences in those publications, Alex has been raving and ranting about the movies online since 2003 at various web sites, including Amazon, Ciao and Epinions. In addition to writing reviews, Alex has written or co-written three films ("A Simple Ad," "Clown 345," and "Ronnie and the Pursuit of the Elusive Bliss") for actor-director Juan Carlos Hernandez. You can find his reviews and essays on his blogs, A Certain Point of View and A Certain Point of View, Too.

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